Results that last: Smooth, buildable coverage that lifts, lengthens, and defines — without clumping or flaking.
Safe for sensitive eyes: Free from toxins, synthetics, and irritants. Gentle enough for contact lens wearers.
Lash care in every swipe: Each ingredient nourishes, strengthens, and protects for naturally fuller, healthier lashes over time.
Unlike other brands, we don’t just highlight a few hero ingredients and hide the rest. We highlight all of our ingredients because they are all heroes.
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Aqua (Water): The pure, hydrating base of our mascara.
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CI 77499: A natural iron oxide that provides the deep black color.
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Hydrogenated Olive Oil Stearyl Esters: A natural emollient that conditions lashes.
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Stearic Acid: A plant-derived ingredient that helps to stabilize the formula.
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Copernicia Cerifera (Carnauba) Wax: Gives the mascara its smooth texture and application.
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Cetearyl Alcohol: A fatty alcohol that thickens the formula and provides a creamy texture.
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Glycerin: A humectant that helps to keep lashes moisturized.
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Myrica Pubescens (Bayberry) Fruit Wax: Adds volume and a protective layer to lashes.
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Pullulan: A natural polymer that helps to form a film on lashes for long-lasting wear.
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Glyceryl Caprylate: A natural emollient and preservative enhancer.
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Oleic/Linoleic/Linolenic Polyglycerides: A blend of fatty acids that nourish and condition lashes.
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Xanthan Gum: A natural thickener that ensures the perfect consistency.
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Cera Alba (Beeswax): Provides structure and viscosity to the mascara.
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Simmondsia Chinensis Seed Oil: Jojoba oil that conditions and strengthens lashes.
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Sodium Hydroxide: A pH adjuster to ensure the formula is gentle on eyes.
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Galactoarabinan: A polysaccharide that helps to improve the shelf life and stability of the mascara.
